Vol. 5 No. 01 (2024)

Unveiling the Driving Factors of Emerging Trends in the Ghanaian Construction Industry: An Evaluative Analysis of Push and Pull Factors

Zakari Mustapha
Cape Coast Technical University
Benjamin Boahene Akomah
Cape Coast Technical University, Department of Construction Technology Management, School of Built and Natural Environment, Ghana
Ofosu Emmanuel Kwaku
Cape Coast Technical University, Department of Construction Technology and Management, School of Built and Natural Environment, Ghana

Published 2024-06-27


  • Ghanaian Construction Sector,
  • Emerging Trends,
  • Pull Factors,
  • Push Factors,
  • Technological Advancements

How to Cite

Z. Mustapha, B. B. . Akomah, and O. E. . Kwaku, “Unveiling the Driving Factors of Emerging Trends in the Ghanaian Construction Industry: An Evaluative Analysis of Push and Pull Factors”, JoCEF, vol. 5, no. 01, pp. 13-21, Jun. 2024.


There is a significant change in the Ghanaian construction sector, driven by the convergence of emerging trends. The study investigated the underlying factors influencing these emerging trends in the Ghanaian construction industry, focusing on both pull and push factors. A mixed-methods approach was employed, combining survey data with qualitative analysis, to gain a comprehensive understanding of the drivers shaping the industry's development. The study was conducted within three cities (Cape Coast, Kasoa, and Winneba) in the Central Region of Ghana. Fifteen (15) construction companies were purposively selected based on their interest in technological advancements within the construction ecosystem. Five (5) categories of construction professionals, project managers, quantity surveyors, architects, structural engineers, safety officers, and site supervisors employed by the aforementioned fifteen (15) construction companies were considered for the study.

Data collected were analyzed utilizing SPSS software version 20. Push factors highlighted environmental degradation, technological innovation, and infrastructure renewal as significant motivators. Pull factors emphasized the industry's extrinsic motivations, including community development, cultural considerations, and economic growth. The analysis revealed that both push and pull factors play crucial roles in driving the trends within the industry.

Qualitative interviews conducted as part of the study provided deeper insights, identifying six key themes: regulatory compliance and market competition, technological advancements, skill development, economic considerations, leadership and strategic vision, and customer demand. These themes underscore the complex relationship between external pressures and internal motivations.

Correlation and regression analyses indicated significant relationships between trend recognition and both push and pull factors, emphasizing the interplay between external pressures and aspirational drivers in shaping industry trends. This study contributes to a deeper understanding of the dynamic forces driving change in the Ghanaian construction sector, offering substantial insights for stakeholders. These insights can help stakeholders navigate challenges and capitalize on opportunities for sustainable growth and development. The findings underscore the importance of balancing technological advancements with socio-economic goals to foster a robust and forward-thinking construction industry in Ghana.


Metrics Loading ...


  1. P. I. Korah, “Emergent new cities and spatial transformation in Ghana’s Greater Accra Region: Exploring the drivers, governance and consequences of growth,” Unpublished doctoral dissertation, Griffith University, 2021.
  2. E. Agyekum, P. Osei-Kyei, and D. Owusu-Manu, “Exploring the adoption of Building Information Modelling (BIM) in Ghana: A systematic review,” Journal of Building Engineering, vol. 28, p. 101752, 2021.
  3. E. Ankomah and V. Adinyira, “Building sustainability in the construction industry through firm capabilities, technology, and business innovativeness,” Journal of Cleaner Production, vol. 254, p. 120530, 2020.
  4. N. Abidjan, P. Osei-Kyei, and A. P. Chan, “Sustainability in construction projects: A systematic literature review,” Journal of Cleaner Production, vol. 228, pp. 1174-1188, 2019.
  5. K. Tetteh, “The new middle class and urban transformation in Africa: a case study of Accra, Ghana,” Unpublished doctoral dissertation, University of British Columbia, 2016.
  6. M. Chanem, F. Hamzeh, O. Seppanen, L. Shebab, and E. Zankoul, “Front. Built Environ., Sec. Construction Management,” vol. 8, 2022, doi: 10.3389/fbuil.2022.98023.
  7. E. Papadonikolaki, C. van Oel, and M. Kagioglou, “Organising and Managing boundaries: A structurational view of collaboration with Building Information Modelling (BIM),” International Journal of Project Management, vol. 37, no. 3, pp. 378-394, 2019.
  8. M. Habibi and S. Kermanshachi, “Phase-based analysis of key cost and schedule performance causes and preventive strategies: Research trends and implications,” Engineering, Construction and Architectural Management, vol. 25, no. 8, pp. 1009-1033, 2018.
  9. A. Ebolor, N. Agarwal, and A. Brem, “Sustainable development in the construction industry: The role of frugal innovation,” Journal of Cleaner Production, vol. 380, p. 134922, 2022.
  10. Y. Lu, Z. A. Khan, M. S. Alvarez-Alvarado, Y. Zhang, Z. Huang, and M. Imran, “A critical review of sustainable energy policies for the promotion of renewable energy sources,” Sustainability, vol. 12, no. 12, p. 5078, 2020.
  11. F. Mbilima, “Extractive industries and local sustainable development in Zambia: The case of corporate social responsibility of selected metal mines,” Resources Policy, vol. 74, p. 101441, 2021.
  12. O. A. Oguntona and C. O. Aigbavboa, Biomimicry and Sustainable Building Performance: A Nature-inspired Sustainability Guide for the Built Environment. Taylor & Francis, 2024.
  13. S. Vahdat, “The role of IT-based technologies on the management of human resources in the COVID-19 era,” Kybernetes, vol. 51, no. 6, pp. 2065-2088, 2022.
  14. A. Dansoh, D. Oteng, and S. Frimpong, “Innovation development and adoption in small construction firms in Ghana,” Construction Innovation, vol. 17, no. 4, pp. 511-535, 2017.
  15. N. S. Chipangamate and G. T. Nwaila, “Assessment of challenges and strategies for driving energy transitions in emerging markets: A socio-technological systems perspective,” Energy Geoscience, vol. 100257, 2023.
  16. N. O. Addae, K. Poku, and J. A. Agyemang, “Effect of Urbanization on Housing in Ghana,” Journal of Building Construction and Planning Research, vol. 7, no. 2, pp. 66-76, 2019.
  17. N. C. Parkins, “Push and pull factors of migration,” American Review of Political Economy, vol. 8, no. 2, 2010.
  18. C. Dawson and A. Henley, “'Push' versus 'pull' entrepreneurship: an ambiguous distinction?” International Journal of Entrepreneurial Behavior & Research, vol. 18, no. 6, pp. 697-719, 2012.
  19. S. Oduro, “Exploring the barriers to SMEs’ open innovation adoption in Ghana: A mixed research approach,” International Journal of Innovation Science, vol. 12, no. 1, pp. 21-51, 2020.
  20. C. J. Auriacombe, “Survey research: critical considerations for questionnaire construction,” Journal of Public Administration, vol. 45, no. 3-1, pp. 473-488, 2010.
  21. O. A. Adeoye?Olatunde and N. L. Olenik, “Research and scholarly methods: Semi?structured interviews,” Journal of the American College of Clinical Pharmacy, vol. 4, no. 10, pp. 1358-1367, 2021.
  22. J. Hair Jr, M. Page, and N. Brunsveld, Essentials of Business Research Methods. Routledge, 2019.